The President of the Conseil Regional of Languedoc Roussillon has, for some time, been advocating a name change for the region. He wants to change the name to Septimanie, the ancient Roman name that was used until the middle ages..
Prior to moving here I could not have placed LR or any of the other regions on a map of France. And I suspect that the same applies to the French knowledge of English counties. One side of me says, well, what does it matter, but then I also have to sympathise with the already hard pressed vignerons who have been working hard to put LR on the world wine map.
A recent television advert by Marks and Spencer talked, in hushed tones, about 'a gold medal Chardonnay from Languedoc Roussillon', the first time that I have heard the region mentioned outside of travel programmes.
Personally, I quite like the new name, but I suspect that a name change would only confuse and undermine the existing efforts at promoting this region.
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1 comment:
hmm
The Septimanie Page ?
Peter
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